your result:
recruitment & internal brand
Your culture is your competitive advantage. Show it.
The right people aren’t just looking for a job, they’re looking for a place they’ll belong.
These videos show who you are behind the scenes — not a polished brand facade, but the real people and values that make it tick. Future team members (and current ones) need a reason to lean in. This is how you give them one.
Whether you're hiring or just want your team rowing in the same direction, these videos do the heavy lifting.
See examples below
This type of
content is perfect
if you want to:
Attract the right kind of candidates (and filter out the wrong ones)
Bring your internal values to life, not just leave them on the wall
Strengthen team culture and shared purpose
Make recruitment and onboarding more human and less painful
video types that work well here:
Role Spotlight Video
A day-in-the-life recruitment video that follows one team member through their role, showing what the job actually involves and what they love about it. Content like this helps candidates self-select — attracting people who genuinely align with the role and the team.
Employer Brand / EVP video
An employer brand video for Emerge Aotearoa, designed to bring their values and culture to life in a real, human way. Featuring a kaimahi-led voiceover, it reflects their people-first approach while helping attract candidates who connect with the purpose, not just the position.
Induction / Welcome video
A culture-led onboarding video created to make new starters feel welcome from day one. By leaning into humour, bloopers and real team moments — including footage captured by team members across the country — it sets the tone early and helps people feel connected, comfortable, and part of the team straight away.
Ready to show what it’s really like to work with you?
Let’s create something that reflects your team properly — human, considered, and built to attract and retain the right people.
(We can map out the story, the approach, and what will actually work.)
